WORK IS A FOUR LETTER WORD

w/c 764

WORK IS A FOUR LETTER WORD,

How often have you heard this remark? (In jest)

To a lot of people the word 'Work' is more than just a four letter word. It is something that takes up more than a third of their life. Something that has to be endured to provide for the family. To put food on the table and to pay the rent and taxes.

To some others work is something that they look foreword to and are not happy when something comes between them and their passion.

The first group of people are, as a general rule, people who work for wages. I was going to say that they worked for other people. That would not have been true. No matter who employs you, it's the money at the end of the week/month that really matters.

The other group is comprised mostly of people who run their own businesses.

The sad thing about this second group is that over thirty-five percent of the self employed fail within the first three years of starting their businesses. There are thousands who would like to start an internet business but never get around to it.

DOES IT HAVE TO BE THAT WAY?

Let us look at starting a business on the internet.

Firstly you will need the incentive to succeed.
You will also need the will to succeed.
You will then require the knowledge to succeed.

That is just the basis, but if you can relate to the above short list you are almost half way there.

Don't think that it is going to be easy. Nothing worth while is ever easy.

You are going to have to work hard during the initial stages. Once you have it all set up and running, It will get easier.

Let us start with the basics. First decide what you want to sell. Then decide how you are going to sell it.

Do you have a product of your own to sell? Or will you be selling another person's product on commission? Perhaps you will be offering a service.

With a little experience you may decide to develop your own product. Or maybe purchase one that you can sell and to keep all of the profits.

Whatever it is, you will need to advertise. 'How'. There are so many different ways.

All that I can do is to explain the various ways that I use.

Everyone has their own preferences. I have tried most of them and have settled upon the following:

E-zine adverts. Choose a selection of e-zines that are relevant to your product or service.

You then have the choice of which type of advert' to use. If you are a bit short of cash, the free ad's will appeal to you.

Use them by all means, free ad's are better than no ad's at all. You will get a reasonable response. It will also give you good practice writing the adverts. If you can learn to produce an advert in the three or four lines that are generally allowed in the free ads section that get a good response, you will surely get a much better response in the paid advert section where you have much more space to get your message across.

As soon as you can afford it, I would recommend that you start doing top sponsor adverts on the various e-zines. This is the spot that readers see as soon as they open the ezine. Right at the top of the page with even more room to display your message. I have found these to be one of the best ways of promoting my products.

When using e-zine advertising, It is most important that you are extremely selective in the ones that you use. Just because a particular e-zine does not have a big readership it does not mean that it is not worth advertising in. It is the quality of the readership that counts not the quantity.

An ezine with a readership of twenty thousand may have fewer readers who are interested in what you are offering than one with a few hundred readers who are all interested in your particular subject.

Footnote:

If you do decide to use 'free ads' whatever you do, don't use your main e-mail address. You are sure to get a flood of trash e-mail.

Set up a spare e-mail account especially to receive the replies.

IT WON'T WORK IF YOU DON'T TRY.

Give it a go.

Robert J Farey.

About the Author:
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Profile.
Bob has been working on the internet in various capacities since 2000. He uses articles and ezines to market his products simply because, if you do it right, it works.
You will find his latest venture at: http://www.rjf08.com It’s a no brainer.